Customer
The Motivate stage. Guides for turning attention into a customer, and for what to do once someone is one.
- How to redeem an offer with a QR code, kept private until it's tapped
How redemption QR codes work in a wallet: the business scans the customer's code to redeem, and tap-to-reveal keeps the code hidden until the moment of use.
- Digital vouchers vs coupons: what is the difference?
The difference between a digital voucher and a coupon, when to use each, and why a single-use, trackable voucher gives you clean attribution a code cannot.
- Timed offers: how urgency drives a visit this week
What a timed offer is, why urgency drives a visit now instead of someday, the main shapes it takes, and how to run one from a no-app wallet on the customer's phone.
- How to turn subscribers into paying customers
You have a list of subscribers. Here is how to turn them into paying customers, with the timing, relevance, and offers that move a follower to a first and repeat visit.
- What are digital offers? (And how they turn followers into customers.)
What digital offers are, the main types (standard, timed, vouchers, store credit), how customers redeem them with no app, and how they turn a follower into a paying customer.
- What is customer lifecycle management? A plain guide to the four stages
A plain guide to customer lifecycle management and its four stages, showing how to meet each customer where they are, from a no-app wallet on their phone.
